Privacy policy

Privacy Policy - Laze

Effective Date: 01.04.2025

At Laze, your comfort is our priority — and that includes how we collect, store, and use your personal data. This Privacy Policy explains how we handle your personal information under the Digital Personal Data Protection Act, 2023 (DPDP Act) of India when you visit our website [www.laze.co.in], make a purchase, or interact with us online or offline.

By accessing or using our Services, you agree to this Privacy Policy and provide your consent for us to process your personal data as outlined below.

1. Who We Are

Laze is a comfort-first clothing brand based in India. References to “we” “us” or “our” refer to Laze, the Data Fiduciary responsible for the collection and processing of your personal data.

2. Scope of This Policy

This Privacy Policy applies to all individuals/users in India whose digital personal data is collected by us through:

• Our website and online store
• Communication via email, phone, or social media
• Any other interaction with Laze, online or offline

3. Legal Basis for Processing

Under the DPDP Act, we collect and process your data based on your explicit and informed consent, or where necessary:

• To fulfil a contract (e.g., processing your order)
• To comply with legal obligations
• For legitimate uses permitted under the DPDP Act

You may withdraw your consent at any time by contacting us at [Insert Email].

4. What Personal Data We Collect

We collect the following types of personal data:

Data You Provide:

• Full name
• Phone number
• Email address
• Shipping and billing address
• Account login credentials (if you create an account)
• Payment method details (processed securely via third parties)
• Feedback, reviews, or communications

Data We Collect Automatically:

• IP address
• Device information and browser type
• Pages visited and time spent on our site
• Cookies and usage analytics

Data from Third Parties:

• Payment gateway partners (for transaction processing)
• Logistics/shipping companies (for order delivery)
• Marketing tools (for audience engagement)

5. Purpose of Data Use

We use your personal data to:

• Fulfil your purchases and deliver orders
• Communicate order status, promotions, or support responses
• Improve your shopping experience and personalize content
• Prevent fraud and ensure security
• Comply with legal obligations

We do not process personal data beyond what is necessary for the above purposes.

6. Disclosure of Personal Data

Your personal data may be shared with:

We do not sell or trade your personal data to third parties for profit.

7. Data Retention

We retain your data only for as long as necessary to fulfil the purposes outlined, comply with applicable laws, or until your consent is withdrawn (unless legally required to retain).

8. Your Rights Under the DPDP Act

You have the following rights:

• Right to Access – Request access to the personal data we hold about you
• Right to Correction – Request correction of inaccurate or outdated information
• Right to Erasure – Request deletion of your personal data
• Right to Grievance Redressal – Raise complaints regarding data processing
• Right to Nominate – Nominate another individual to exercise your rights in the event of your incapacity or death

To exercise any of these rights, contact us at [Insert Email]. We may verify your identity before processing requests.

9. Data Security

We implement reasonable technical and organizational measures to protect your data against unauthorized access, loss, or misuse. However, no digital system is completely secure — we advise you to protect your account credentials.

10. Grievance Redressal

If you have any concerns about how we process your data, you may contact our Grievance Officer:

Name: Shubham Surana
Email: shubham@laze.co.in
Address: 60/1A, Hazra road, Kolkata-700019
Response Time: Within 7 working days

If you are not satisfied, you may lodge a complaint with the Data Protection Board of India.

11. Children’s Data

Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal data from minors without appropriate consent.

12. Cross-Border Data Transfer

If your data is transferred or stored outside India, we ensure it is processed in accordance with this Policy and the provisions of the DPDP Act.

13. Updates to This Policy

We may revise this Privacy Policy to reflect changes in our practices or legal obligations. Updates will be posted on this page, and we may notify you as required by law.

14. Contact Us

For any questions, requests, or concerns related to this Privacy Policy or your data rights, contact us at:

Email: shubham@laze.co.in
Address: 60/1A Hazra road,Kolkata-700019